KATA

2010-2012 | Display and sales promotion

Modular display system for the KATA professional photographers bags. The Modules are changeable according to the point of purchase and the need, and creates an additional promotional surfaces.

The system was designed for CNC manufacturing, and is made out of bi-colored PE boards. The material enabled us to design smart snapping joinery for quick installation and graphic elements without additional materials and layers.

The KATA SHOOTOUT was a worldwide promotional campaign with an award winning interactive tournament. The campaign and props were designed and assembled in the studio.